UX-PM - Level 3 Leading UX
Aligning business strategy with UX activities. Learn skills to form and manage a UX team, Defy metrics, KPIs and measure UX impact.
Why take this course?
Strategic UX leadership
Focusing on high-level UX strategy and aligning it with broader business objectives. It’s ideal for those looking to champion UX within their organization.
UX maturity models and metrics
Covers UX maturity frameworks, metrics, and KPIs, enabling you to measure UX impact.
Building a UX culture
Cultivate a user-centered culture, making it easier to prioritize UX at all levels and ensuring that the user's voice is always part of strategic decisions.
Best suited for
Format
- In-person training
- 16 hours
Day 1 and 2 - 9:30 AM to 6 PM
Day 3 - 9:30 AM to 11:30 PM - Small class up to 16 participants
Course structure
60%theory
30%discussion
10%practice
- To plan, budget and implement UX activities on business strategy, taking into consideration the business resources and processes
- Build and manage a UX team
- Optimizing investment on UX at every stage of the project’s lifecycle
- Setting UX metrics and KPIs
- Measure and communicate the impact of UX on project outcomes
Take a look
After this course, you will be able to:
Program
- UX Leadership
- Design maturity models
- Challenges of implementing a human-centered approach in organizations
- Preparing UX Initiatives
- UX strategy
- Business value of UX
- Identifying opportunities
- Creating a business case
- Design briefing
- Framing design challenges
- Measuring Experiences
- Why we measure experience
- Measuring UX in context over time
- Measuring usability, UX, and quality
- ROI of UX
- KPI vs metrics
- Google HEART Framework
- Common mistakes when measuring UX
- Building a Design Culture
- Divergence and convergence
- Co-design and effective feedback
- DesignOps and ResearchOps
- Building UX Teams
- Roles and competencies of a UX team
- Creating career paths
- Scaling design teams within organizations
- Recruiting team members
What you will receive
Professional training certificate
Slides
Toolkit
Community Access
Testimonies
Academy numbers
- 53trainees
- 0in-company editions
- 25reviews
- Tangível is a certified training entity
The UX Writing program
A 2-level course that grows your expertise, teaching you to write clear interface text and design strategic, multi-channel content that enhances the user experience.
Enrol if you’re looking for:
- Content strategy and content design
- Chatbots and voice assistant
- User research and testing content
- Translation and localisation
Buy levels 1 and 2 and save 15%
Level 1
Level 2
Level 1 + 2
- Discount of 80€
- +1 hour of individual mentoring
- Choose the edition you want to participate in
Enrol if you’re looking for:
- What is UX
- The role of a UX Writer
- Principles and best practices for writing
- Writing for interface elements
Buy levels 1 and 2 and save 15%
Level 1
Level 2
Level 1 + 2
- Discount of 80€
- +1 hour of individual mentoring
- Choose the edition you want to participate in
Frequently asked questions
Are the courses only available in an open class format?
No, Tangível Academy also offers courses in an in-company format. In-company training is tailored to clients’ needs. For more information, please get in touch with us at academy@tangivel.com.
Are the sessions for remote courses recorded?
Remote training is conducted live to encourage interaction, group dynamics, and sharing among trainers and participants. Therefore, sessions are not recorded.
I submitted an information request but haven’t received a response. What should I do?
We usually respond within 48 business hours. If you still haven’t received a response, please get in touch with us via academy@tangivel.com or phone: (+351) 968 286 928.
How can I find out when a new class opens?
You can view upcoming dates and classes on each course page.
Do the prices include VAT?
Since Tangível Academy is DGERT-certified, our courses are VAT-exempt, meaning the listed prices are final.
Who are the trainers at Tangível Academy?
Nearly all trainers at Tangível Academy are seasoned consultants from the Tangível Group. For certain topics, we enhance our expertise with trusted professionals from our close network, including partners, clients, and former colleagues.